Apply Now: the 2025 FNF GreenPitch Challenge and Propel Your Green Innovation to the

Turn Your Green Idea into a Game-Changer with the 2025 FNF GreenPitch Challenge. Are you building a greener future with your business idea? Then the 2025 FNF GreenPitch Challenge, brought to you by GreenCape in partnership with the Friedrich Naumann Foundation (FNF), could be the transformative opportunity you’ve been waiting for. This “shark tank-style” competition invites bold innovators and green entrepreneurs from across. South Africa to pitch for their chance to win prizes and funding worth over R300,000 — and more importantly, to gain exposure, mentorship, and access to a strategic network

In today’s climate-conscious world, innovation in sustainability isn’t just nice to have; it’s essential. That’s why the FNF GreenPitch Challenge 2025 focuses on nurturing economically viable green economy innovations. If your start-up or pre-growth business offers scalable solutions in the circular economy, sustainable agriculture, water, or energy, this challenge is your ideal launchpad.

How It Works: A Roadmap to the Main Event

The challenge is more than just a pitch. It’s a structured journey that provides exposure, learning, and growth. Here are the important dates you need to keep in mind:

  • Entries Open: 30 May 2025
  • Entries Close: 4 July 2025
  • Finalists Announced: 28 July 2025
  • Pitch Prep Workshop (Cape Town): 1 August 2025
  • Pitch Event (Livestream Available): 4 September 2025

Who Should Apply?

You Might Be the Perfect Candidate If You’re an innovator or entrepreneur with a green economy solution. Specifically, the competition is open to two key groups:

  • Early-stage start-ups: You have a proof of concept, maybe a working prototype or pilot project, and you’re seeking seed funding.
  • Pre-growth businesses: You are registered and trading, with sales underway, and are ready to scale with Series A funding.

Furthermore, your business must align with at least one green economy sector as outlined in GreenCape’s Market Intelligence Reports, which span areas like energy, water, circular economy, and sustainable agriculture.

Why You Should Apply — The Benefits Are Game-Changing

Besides the exposure and validation of pitching to an esteemed panel, winners and finalists will receive an array of rewards valued at over R300,000. These include:

  • A generous cash prize for the overall winner
  • A full-day investment readiness workshop led by RMB Ventures (open to all finalists)
  • Access to personalized mentoring
  • Entry into a network of potential funders and industry leaders
  • Ongoing support to scale and commercialize your green solutions

Meet the 2025 Challenge Sponsors and Supporters

This year’s event receives enthusiastic support from multiple strategic partners, including:

  • Thinkroom, a leader in SME development strategies and program implementation
  • Innovate UK Global Alliance Africa, which is offering pre-pitch mentorship, funding prizes, and post-pitch support for selected candidates, particularly in the water and circular waste sectors

Together, these organizations are committed to empowering sustainable entrepreneurs and accelerating the impact of climate-positive innovation.

Still Not Convinced? Get Inspired by Past Success Stories

Past GreenPitch Challenge participants have gone on to scale and make remarkable environmental impacts. Notable alumni include:

  • BioAge, which offers breakthrough solutions in sustainable agriculture
  • STROOM, a pioneering start-up in electric mobility

For insights into how the challenge has nurtured real-world success, explore the GreenPitch Challenge alumni case studies and browse the latest Green Economy Market Intelligence Reports to spot future investment trends.

What’s Next? How to Enter the 2025 FNF GreenPitch Challenge

Ready to showcase your idea? Start by preparing your business pitch and aligning it with green economy sectors. The submission process is simple, but time-sensitive:

  • Visit GreenCape’s official challenge page
  • Submit your business details and innovation summary
  • Keep an eye out for the finalist announcement on 28 July 2025

Remember, terms and conditions apply, and the competition is open to businesses located anywhere in South Africa.

The Green Future Needs You

The 2025 FNF GreenPitch Challenge isn’t just a competition — it’s a platform for impact. It’s where ideas turn into businesses, and businesses turn into solutions. With funding, exposure, and mentorship all on the table, there’s never been a better time to act on your green innovation.

Don’t wait. Pitch your purpose. Transform the planet. APPLY